The attention economy: How and why big data is hijacking our mind

In 1997, Michael H. Goldhaber penned in Wired magazine, “the currency of the New Economy won’t be money, but attention – A radical theory of value[1].

The article was titled Attention Shoppers!

Almost exactly a decade after Goldhaber’s “radical theory” on the attention economy, the first iPhone would enter the market, giving tech companies unprecedented access to human psychology and radically transforming the fabrics of society as we know it.

Another decade after the first iPhone made its way into the pockets of eager consumers, Tristan Harris, a former Google product developer and the the co‑founder of Centre for Humane Technology, called the iPhone “a slot machine in my pocket.”

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Demons hate fresh air

The demons hate fresh air.

I read Austin Kleon’s book, Keep Going: 10 Rules for Staying Creative in Good Times and Bad, for the third time this year.

Austin Kleon is one of my favourite writers and bloggers. When I discovered him earlier last year, I read his blog all the way back to 2012 and four of his books. I can’t seem to get enough of his timeless advice.

His work is terrific and inspiring.

I came across the quote, demons hate fresh air, in Keep Going and it has stuck with me ever since.

“No matter what time you get out of bed, go for a walk and then work, [Ingmar Bergman] would say, because the demons hate it when you get out of bed, demons hate fresh air.”

— Ingmar Bergman

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