Welcome to my blog.
Mehret Biruk is a digital wellness coach with a passion to teach, inspire and empower individuals to (re)discover the pleasures of the offline world.
Latest from the Blog
In 1997, Michael H. Goldhaber penned in Wired magazine, “the currency of the New Economy won’t be money, but attention – A radical theory of value” . The article was titled Attention Shoppers! Almost exactly a decade after Goldhaber’s “radical theory” on the attention economy, the first iPhone would enter the market, giving tech companies… Continue reading On the Attention Economy: How and Why Big Data is Hijacking Your Mind
This is an updated re-post from my old blog, minimallyonline.com. Happy Friday! I read Keep Going for the third time this year. Austin Kleon’s 10 rules for staying creative in good times and bad is a timeless advice I can’t seem to get enough of. Austin Kleon is definitely one of my favourite writers and… Continue reading Demons hate fresh air
Hello there! Welcome to my blog. I am Mehret Biruk, a digital wellness coach, and I’m here to help YOU (re)discover the pleasures of the offline world! Seven years ago, I deleted my Instagram account to take back control of my time and attention (that was back in 2013– oh, how time flies!).
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